She Who Shares, Wins!

Calling all self-employed women! Promote yourself by sharing your experiences of marketing your business and help other women business owners who can also learn from your experiences. Join now for free

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BYBL's picture

A Simple Tool to Inspire Customers & Prospects to Buy From You

Entrepreneurs and small business owners are often stumped when it comes marketing their business online. They want to build a relationship with prospects in the hopes that they eventually become regular customers. They also need an inexpensive, reliable and fast tool that requires little if any technical expertise. One of the best ways to solve this problem is to build relationships via a weekly, biweekly or monthly e-newsletter, also known as an ezine.

alicedesigns's picture

Cluttering keywords for spiders could repell your readers

Incorporating keywords in your blog posts was one of the points I raised in my teleseminar on ‘Blogs aren’t scary, they’re fun!’ last May.

Keywords or key-phrases are particular words that are the most searched for in search engines. You can find them through websites such as Wordtracker, and including them in your blog posts helps raise your status in these search engines: they are, in fact, search engine spider food.

WMF's picture

Is mindset the REAL secret behind running a successful business?

This site is all about women entrepreneurs sharing their tips for success, so I wanted to let you know about a no-charge teleseminar coming up later TODAY. I think it could be well worth the investment of your valuable time:

"The Client Attraction Shortcut: How to Make More In The Next 12 Months Than You've Made in The Last 12 Years COMBINED."

Tola Popoola's picture

The Power of your brand through personalisation

We all have our favourite brands when it comes to purchases especially major ones. When it comes to our businesses, do we think of putting in the best to make our businesses, our clients favourite? We invest reasonably heavily in our websites, stationery, equipment and labour. All these show our clients we care about our image. However, how do we show our clients that they are important?

Bizgotogal's picture

Case Study: The Exact Method I used to Get 96 Local Small Businesses in 90 Days Flat

What I did to get these local small businesses was implement the so called "Neighbourhood Marketing" . To get well known, to get entrenched, to become the "go to gal in your niche" within that 3 mile radius is like being handed the keys to the kingdom.

alicedesigns's picture

New business? Want a website? My advice is: don’t!

You’re an entrepreneur and you want to start up a business. Great.

The first reaction to getting a slot on the internet is to get a website. Wrong!

Why wrong? This is because websites are notoriously expensive things! How much cash do you have? I suggest you should have a good think before you go throwing it away on unnecessary, inappropriate, uncostworthy things such as a website.

But surely everybody needs a website, or they won’t be taken seriously by prospective customers?

alicedesigns's picture

How to make your marketing messages match the big boys

OK, so we don’t have the multi-million pound budgets the big corporates have to play with when it comes to marketing, but that doesn’t matter. What does matter is the approach you take, using these three simple and common sense marketing techniques that shouldn’t cost the earth.

BYBL's picture

Down Economy Great for Entrepreneurs

Unfortunately in hard times there is increased unemployment. But, there are some ups to starting your own business in a down economy. Office space can be rented at a lower cost, talent is available because of the lack of jobs, which means salary requirements are more affordable. Ready to take give entrepreneurship a try? Follow these tips for starting your own business:

1. Try not to worry about money. If capital is tight in the beginning, consider starting your business part-time until you have the proper funds and a solid customer base.

alicedesigns's picture

You don’t buy gifts with yourself in mind, do you?

When you choose a present for a friend, I hope you don’t choose it because you really like it?

When you choose the colour, you don’t choose your favourite and not your friend’s?

When you choose the size, you don’t see if it fits yourself, do you?

Think about these facts and compare them to how you treat your customers.

WMF's picture

From Services to Products

By Biana Babinsky
Learn how to create products - ebooks, special reports, audio recordings, CDs and more at http://www.MarketingSalad.com

For many of your potential customers it is much easier to make a decision to spend $20-$40 on your e-book, than $100-$300 for a consulting or coaching session. Having products and services in different prices ranges will help you introduce your expertise to a wider audience, reach more people, and, ultimately, gain more projects and clients.

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