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 <title>Pricing</title>
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 <title>Getting your prices right</title>
 <link>http://www.womensmarketingforum.com/blogs/wmf/getting-your-prices-right</link>
 <description>&lt;p&gt;Are you able to be the cheapest in your field? Do you want to be the cheapest? The answer to both questions is very probably not.
&lt;p&gt;Naturally enough, very few small companies are able to be the market leader on price. That&#039;s a tactic used mainly by the big guys, because they can afford to make up for low margins with huge volumes. &lt;/p&gt;
&lt;p&gt;So what about the rest of us? How do we price our products and services to achieve the best possible profit without excluding potential customers?&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.womensmarketingforum.com/blogs/wmf/getting-your-prices-right&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.womensmarketingforum.com/blogs/wmf/getting-your-prices-right#comments</comments>
 <category domain="http://www.womensmarketingforum.com/category/topic/marketing-general">Marketing - general</category>
 <category domain="http://www.womensmarketingforum.com/category/topic/marketing-general/pricing">Pricing</category>
 <pubDate>Tue, 29 Apr 2008 06:35:15 -0400</pubDate>
 <dc:creator>WMF</dc:creator>
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